
About Us

We exist because we believe patients deserve better.
We create pioneering, modern medical apparel. From best-in-class materials to expert technical design, everything we create is crafted to meet the unique needs of people in recovery.
We’re here to set a new standard in patient wear.
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TONIC Lab
When you’re recovering there's no such thing as a small detail. The TONIC Lab is where innovation, creativity and expertise collide. We take medical wear staples and re-imagine them from scratch. Throughout our product development process we focus on two critical questions: why and why not? -
Research
We work hand in hand with patients, clinicians, and caregivers from the get-go. If our community loves it, we make more. If not, we go back to the Lab. No clutter, no overproduction. We release only what resonates and what works.

Stress Testing
At TONIC, everything we create is tested, tested and tested again. Clothing designed for recovery has to go beyond style. By listening and iterating, we create clothing that empowers, performs and endures
Design First
Our clothing is functional and designed collaboratively with clinicians and patients, but it is also unapologetically stylish and joyful.
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WOMENS
Our design-led women's collection blends comfort and style. Our pieces are designed to make women feel both empowered and cared for. -
MENS
Our design-led men's collection combines functionality and understated elegance to restore confidence and strength during illness. -
GIFTING
There's no substitute for a hug, but our gifts let your person know you're thinking about them as well as providing practical support for their recovery.

" TONIC is such an
inspiring brand."
" Joyful and
meaningful garments."
" What a
brilliant idea."
" "There is a clear need. Better made products will deliver a better patient experience; it's a win-win for us.""
Director of Operations, King Edward VII's Hospital